At the request of the founder of the Ichi Station sushi takeaway chain, the Spanish design studio Masquespacio delivered a futuristic and pop-art space in Milan. Keen to develop a unique universe reflecting the brand's dining experience, its creator, Yango Zhang, explored the imagery of travel and train stations as its identity. Masquespacio sought to evolve this identity into something more conceptual, retaining its essence while moving away from conventional and overly literary aesthetics. So, a journey? Yes, but a journey into the future, through the lens of light.

“With this more futuristic look, we had the opportunity to represent the innovative sushi that is featured on Ichi’s menu full of flavors and colors, developed by Yango, in collaboration with chef Haruo Ichikawa,” comments Masquespacio creative director Ana Hernández.

In a setting with pinkish tones, resembling a real spaceship inspired by the 1990s, customers take their seats at illuminated glass tables, comfortably seated on benches, enjoying a unique atmosphere.
A notable feature of this Milanese address is the ceiling of the second part of the restaurant, shaped like a hemisphere, which gives the impression of entering a tunnel, straight towards the future, through which gourmets can witness a live performance by the sushi chefs of Ichi Station.

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