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DREW VICKERS: THE STRIKING IMAGES OF A POETIC PHOTOGRAPHER 

A seasoned photographer and an iconic brand: Saint Laurent's latest fall-winter campaign captured by Drew Vickers is a wonderful journey. 

AW25-26 Saint Laurent Campaign

Drew Vickers is an American photographer who initially focused on filmmaking and also developed a passion for 2D imagery. While photography became a natural fit for him, his cinematic sensibility remains, enriching his work with a taste for narrative and rhythm. Without adhering to a strict guideline, Vickers strives to tell a story in each of his photographs. His work is rich in detail and texture, reflecting his ability to connect with his surroundings and the narrative that inspires him. The images are raw and vibrant, forging an emotional bond between the subject and the viewer. Although portraiture is central to his work, the setting plays a crucial role in his photography. His color palette is vivid without ever becoming kitschy, and the perfect balance between proportions and chromatic nuances captivates the viewer.

Saint Laurent's Fall/Winter 2025 campaign plunges an army of enigmatic models into an exotic yet deconstructed setting—the overflowing scenery, the clashing colors, the picturesque poses, the highly structured clothing—offering a poetic, vibrant, enchanting, and disorienting vision. The use of collage is original and almost nonchalant. Yet, the layering and color combinations feel perfectly natural. The whole exudes charisma and a delicate ambiguity, poised between the rigor of Saint Laurent's tailored suits and the whimsical nature of the setting.

Drew Vickers brings a vibrant perspective to the world, crafting images that are both intense and imbued with gentleness. A moment frozen in time where everything seems to fall into place effortlessly. 

AW25-26 Saint Laurent Campaign

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